SXSW Round Up

This year, The Roxy packed up and went to Austin for our biggest year at SXSW. The 2011 AUSTINROX, presented by MiO, featured two nights at the Rusty Spurs with some of the biggest acts around including Neon Trees, Fitz and the Tantrums, AWOLNATION, Lenka and more.

Before day one even began, we were handing out band survival kits with ChinaShop and Fox. The bands were so stoked to get some awesome swag including shirts, magazines, Red Bull, condoms, koozies, guitar picks, MiO liquid water enhancer, and just about everything they would need on the road.

Night one had a line around the block hours before doors. By the time 7:30 rolled around, people flooded in and stayed for the entire night. The Tender Box opened the main stage and Olin & the Moon in the lounge. Vanaprasta warmed up the crowd just in time for everyone to lose it during AWOLNATION. Night one featured one of our new favorites, The Silent Comedy, who killed it in the lounge. We also had amazing sets from, the legendary, Linda Perry’s new band Deep Dark Robot, Brite Futures and many others. By the time night one ended, we couldn’t believe we had another day to go all over again, but little did we know, night two would be even more out of control than the first.

Andy Grammer opened the main room and we had very special guest, Nick Jonas, hanging to watch! The amazing heartfelt, Lenka, took the stage after Andy and got the dance party good & ready for Fitz and the Tantrums. Fitz was quite possibly, THE band to see at SXSW. They got the crowd sweaty and moving. If you weren’t dancing at least a little bit during this set, you probably didn’t have a pulse.

Neon Trees was the most anticipated band of the whole show and they went off without a hitch. The room had barely calmed down after Fitz when they took the stage and sent the audience into a tizzy. We got a chance to hang out with them before their set backstage and you can check the photos here. Saint Motel was a quick fill-in for Semi Precious Weapons and we couldn’t have had a better sub than one of our favorite LA bands. Wicker closed the party with a bang and awesome dance party.

The MiO and Popchips ladies were in the house providing everyone with deliciously flavored water and chips for days. Check out what everyone did with the Popchips photobooth here. We were streaming live on Ustream and Hipstamatic even showed up to feature night 2!

Big, big thanks is due to Swinghouse Studios for working their butts off producing the night, Wavaflow Studios for doing an amazing job filming both days, and our amazing sponsors MiO (if you haven’t already do yourself a favor and checkout their hilarious videos with Sassy Gay Friend), Popchips, and WoWee One.

Check out photos by the Sunset Strip’s, Genie Sanchez.

For the full set of photos click here.

Sunset Strip Music Fest 2010 Lineup Released

SLASH FEAT. MYLES KENNEDY WITH SPECIAL GUEST FERGIE TO PERFORM AT
SUNSET STRIP MUSIC FESTIVAL

COMMON TO PERFORM DURING AUG. 28 STREET FEST

NEON TREES, SEMI PRECIOUS WEAPONS, BIG B,
STEEL PANTHER ALSO ANNOUNCED

The third annual Sunset Strip Music Festival (SSMF), set for Aug. 26-28, 2010, has announced 2010 honoree SLASH will perform with FERGIE and MYLES KENNEDY — two of the vocalists on Slash’s No. 1 album — during the Aug. 28 outdoor street festival. Organizers also announced COMMON, SEMI PRECIOUS WEAPONS, NEON TREES, BIG B, and STEEL PANTHER have been added to the street festival lineup.

They all join previously announced headliner The Smashing Pumpkins as the boulevard is closed to traffic between Doheny Drive and San Vicente Boulevard and transformed into a premier concert destination with outdoor stages, beer gardens, a VIP lounge, food trucks, interactive experiences and live performances within the venues during the day.

Multi-Grammy award winning musician and noted actor Common, who has spent his career pushing boundaries and taking listeners out of their comfort zones with his socially conscious words, will close the East outdoor stage. The street fest will also feature Semi Precious Weapons (whose appearance marks a break in their tour with Lady Gaga and a return to their Sunset Strip roots); Neon Trees (who “are excited to share the stage with such an amazing eclectic group of artists as well as have the time to become fans for the day”); Big B with special guests (known for his high caliber collaborations with guest performers, Big B will preview songs from his upcoming fifth studio album); and a larger than life performance by The Sunset Strip’s resident heavy metal band Steel Panther.

Additionally, a mix of more than 50 local and national artists — including John West, Vanaprasta, Tomorrows Bad Seeds, Adler’s Appetite, The Binges, Ankla and Dirty Sweet — will perform within the venues during the Aug. 28 street fest date. Aug. 28 venue lineups include (more to be announced):

Cat Club
Oh No Not Stereo
The Dolly Rocker Movement
Hillbilly Herald
Lonely Drunks Club
White Arrows
Rattlesnake Shake
HDR
Casper & The Bad Spirits
Dirty Sweet
Diamond Lane
Prohibition Rose
JD Bender
Cast Of Kings
Love And A .38
Lady Sinatra
The Binges
The Royal Highness
For Friday
The Outline

Key Club
Vanaprasta
Blowing Up The Moon
(more TBA)

The Roxy Theatre
Tomorrows Bad Seeds
Zen Robbi
Nikki & Rich
John West
Andy Grammar
Wicker
New Kingdom
Juke Kartel

Whisky A Go-Go
Adler’s Appetite
Billy Boy On Poison
The Shrill
Yeti
Ankla
Tornado Rider
Forrest Day
Sean Rex
Soma
Subliminal Trip
Reason To Rebel
Electra
Lost Patrol
Acidic
Desecrate

Music venues have also started to announce their Friday, Aug. 27 lineups, which include WARNER DRIVE with Run Devil Run (Viper Room); P.O.D. with Static Pulse, Thick As Thieves, Slant, Asphalt Messiah and Sound Of Ugly (Whisky); and KIX (House of Blues).

The three-day fest kicks-off with a tribute to legendary guitarist Slash at the House of Blues on Aug. 26. Friday, Aug. 27 includes a Virgin America sponsored VIP cocktail party at the Andaz hotel prior to the venues hosting a full night of music. Again this year, the Viper Room will serve as the official media hub during the day of the street festival, with live remotes from 98.7fm and artist interviews.

Tickets are currently on sale via Ticketmaster (www.ticketmaster.com/ssmf). A portion of all ticket sales benefits Los Angeles Youth Network (LAYN), a charity personally selected by honoree Slash. LAYN’s mission is to end homelessness, one kid at a time, by providing shelter, food and counseling for the abused, neglected and abandoned.

SSMF 2010’s proud supporting sponsors include Virgin America, V Australia, Jack Daniel’s, Ticketmaster, Vitaminwater, Gibson Guitar, 98.7fm, Andaz West Hollywood, Whole Foods West Hollywood, City of West Hollywood, West Hollywood Marketing & Visitors Bureau and Signature Creative. Street fest production provided by Swing House Hollywood.

For more information about SSMF, including additional lineup announcements, visit www.ssmf.com.